Photo Gallery

February, 2017 – Kamloops Workshops

We recently took a trip to the BC interior to conduct three days of media training with two different clients. Weather was rainy and warm leaving Vancouver but as we drove over the mountain pass, the snow came down with a vengeance.





Technically, not a photo, but a very nice comment on a recent media workshop for BC Search and Rescue.

BCSARA LogoThe British Columbia Search and Rescue Association, representing the 80 ground SAR groups in BC, created a media team, with the main focus of raising the profile of our Association.  We hired Jim Stanton Associates to provide training for 15 media officers. We found Jim’s weekend of training to be outstanding, and a perfect fit for our needs.  Prior to the training, Jim worked closely with organizing committee, ensuring the agenda would fully meet our needs.  The training was extremely relevant, very engaging, well paced, and always stayed on point.  We walked away with a knowledge of how to work with the media, and many extremely useful and relevant skills in communicating our message in meaningful and engaging ways.  BCSARA fully endorses Jim Stanton Associates and the training they provide and would recommend them to any agency looking to raise its profile and work with the media effectively.”
Chris Mushumanski, Regional Director
BC Search and Rescue Assoc.
Bulkley Nechako Region

CRHNet Annual Disaster Management Symposium 2016
November 23-25, 2016, Hyatt Regency Montreal




Jim Stanton at CRHNet Symposium

Jim Stanton CRHNet Badge10X10I made a presentation to a standing room only audience at this symposium titled “Dealing with the media spotlight in time of crisis.”

The following is a quote from one of the workshop participants:

“I cannot speak to Jim’s speaking engagements but I can speak to his training. I for one have used it countless times over the years in my career(s) and if there ever was a Jedi of the media and teaching corporations, government agencies or even Supervisors how to talk to the media and train PIO people, Jim would be the person. Top drawer as always.”

Terry Penney, Sr OH&S and ER Professional.

Crisis workshops and conference, Yellowknife, NWT

Paula, Premier Bob MacLeod, Jim in rotunda of MWT Legislature

Paula, Premier Bob MacLeod, Jim in rotunda of NWT Legislature

Recognition of visitors in the gallery, the Honourable Premier, Mr. McLeod. Premier, Northwest Territories

“HON. BOB MCLEOD:  Thank you, Mr. Speaker. I would like to take this opportunity to recognize Jim Stanton, president of Stanton Associations who was here earlier, and Paula Walsh, a senior associate with Stanton Associates. They’re both here as keynote speakers at the LGANT Professional Development Conference and they also spoke on how to communicate effectively to manage crisis and they also put on a one-day crisis management conference.

“Jim is a former journalist, and director of communications with Canada Post. He is an expert on communications and emergency preparedness. Paula has more than 32 years in the Royal Newfoundland Constabulary. Thank you.”

BC Financial Commission

Jim recently spent a day teaching media relations to the BC Financial Commission (FICOM) senior executive team in Vancouver.

Ficom Website

Ficom Website

Entrance to Ficom offices

Entrance to Ficom offices

View of Canada Place from Ficom’s 28th Floor Vancouver offices

View of Canada Place from Ficom’s 28th Floor Vancouver offices

Members were put through their paces in rigorous radio and TV interviews. As one of them said: “I am now ready for any potential media interview because of Jim’s training and the Key Message Primer he provided us with.”













BC Search & Rescue Association (BCSARA)
Sept.12-13, 2015

Drew Snider and Jim Stanton had the opportunity to work with the Executive Team of the BCSARA at the Fraser Valley University Training Center, Chilliwack, BC.

Twelve members from across the province participated. The purpose of the weekend workshop was to familiarize personnel with the duties and responsibilities of a Public Information Officer.

Participants went through the fundamentals of crisis communications, learned what the media need and discovered how to be ”message driven” in a variety of situations.

They were an excellent group of dedicated volunteers and participated actively in the workshop. We are lucky to have men and women of such dedication in BC.


BCSARA Executive and Instructors, September 12-13, 2015, Chilliwack, BC

BCSARA Executive and Instructors, September 12-13, 2015, Chilliwack, BC
Rear Row – L to R: Trent Blair, Chris Mushumanski, Grant Cromer, Brain Lamond, Chris Armstrong, Mike Coyle, Pete Wise, Colin Wiebe
Front Row: Wendy Heatherington, Drew Snider, Jim Stanton, Deb Kitchener, Don Blakely

Canada Education Park Sign

Canada Education Park on the site of the former CFB Chilliwack

Entrance to training center

Entrance to training center

Dieppe Street Sign

Streets on the Chilliwack campus are named after battles the Canadian Army fought in WW I and WW II. Dieppe, France is where Jim Stanton’s father was taken prisoner of war in 1942.

News Conferences

Participants organized news conferences on SAR topics and learned the value of conducting such media briefings

One-on-one Interviews

Each participant experienced a one-on-one TV interview on a real life SAR issue

Media scrum

Media scrums were held where participants had to learn how to deal with a number of reporters, all of whom were on deadline and wanted their story NOW











StJohnsPortAuth-300pxCrisis Communications Workshop, St. John’s, NL

We had an opportunity to work with the Senior Executive Team at Oceanex recently in St. John’s, NL by conducting a crisis communications workshop.

Oceanex provides intermodal transportation services to the province of Newfoundland and Labrador. Their pier-to-pier (between marine terminals) and door-to-door transportation services account for about 50% of all cargo brought to the island. Furthermore, the company expanded its service offering in 2009 when it began providing offshore crewing services to international drilling companies.


Oceanex’s flagship, the Connaigra, shown here entering St. John’s harbor, has a gross tonnage of 26,800 and is 210 meters (668 feet) long.

Oceanex’s flagship, the Connaigra, shown here entering St. John’s harbor, has a gross tonnage of 26,800 and is 210 meters (668 feet) long.

Vancouver Awards of Excellence
July 6, 2015

Banner-MedalsWe are pleased to announce that Senior Associate, Cam Cathcart, received the City of Vancouver Civic Merit Award at a ceremony on July 6, 2015. These awards are given to outstanding individuals who make a significant contribution to the life, culture and wellbeing of Vancouver.

Cam was recognized for his leadership as Chair of the Vancouver Remembrance Day Committee since 2003, with the annual service at Victory Square now one of the largest and most respected in Canada with a yearly attendance of over 10,000 members of the public.

Cam also initiated the Vimy Day Commemoration ceremony held each April; the Generation to Generation ceremony at the Vancouver Cauldron every November 11th and founded the Vancouver Flag Party, consisting of Army, Sea, Air and St. John Ambulance cadets.

Cam was awarded the prestigious Minister of Veterans Affairs Commendation for his outstanding service in promoting awareness of veteran’s issues and received the Queen Elizabeth II Diamond Jubilee Medal for his dedicated service to his peers, the community and to Canada.

Cam Cathcart accepts his Civic Merit medallion from Vancouver Mayor Gregor Robertson onstage at The Orpheum theatre.

Cam Cathcart accepts his Civic Merit Award medallion from Vancouver Mayor Gregor Robertson onstage at The Orpheum theatre.

In addition he was honoured for his work in restoring Victory Square, establishing Honour House, serving on the Vancouver Heritage Committee and many other volunteer activities.

We are proud to have Cam Cathcart as a key members of Stanton Associates.

Northwest Response Forum
Dryden, ON, April 14-16, 2015

Jim was asked to speak to the Northwest Response Forum last week about the “Myths of Panic” in times of crisis. The Forum saw participants and presenters from Manitoba, Ontario, Quebec, Newfoundland and Labrador share information a wide-range of topics as The Lac Megantic train derailment, the collapse of the Elliot Lake shopping mall, and the Fort Frances flood. Jim’s presentation was very well received and he has been asked to come and speak to two future conferences, one in Ontario and the other in Minnesota.

Conference Brochure

Conference Brochure

Conference Agenda

Conference Agenda

Elliot Lake Fire Chief Russ Officer and myself renew acquaintances.

Elliot Lake Fire Chief Russ Officer and myself renew acquaintances.

I flew in with Bearskin Airlines in a turboprop aircraft with an open cockpit. No terrorist threat in northwest Ontario I guess.

I flew in with Bearskin Airlines in a turboprop aircraft with an open cockpit. No terrorist threat in northwest Ontario I guess.

Conference ID Tag

Conference ID Tag

Jim and Annette recently delivered three media workshops to senior officials of the Alberta Gaming and Liquor Commission in St Albert, AB, just days before the tragic shooting of the two RCMP officers out side the St Albert Casino.AlbertaGamingComm-600px

On October 3rd, Jim was the keynote luncheon speaker at the Regina Canadian Public Relations Society (CPRS) mini-conference. His talk on crisis communications was very well received by attending PR professionals.CPRS Conference HeaderCPRS-ReginaAgenda-web

In late September Jim Stanton & Associates taught two, one-day media relations workshops to 45 employees of the City of Kamloops, BC.

Photo: Jim Morrison, Cam Cathcart and jim Stanton present media workshop in Kamloops, BC
Jim Morrison, Cam Cathcart and Jim Stanton at Kamloops media workshop.

Jim teaching media relations to Caleon, ON, Fire and Emergency Services and the OPP.Jim teaching media relations to Caleon ON, Fire and Emergency Services and the OPPAlberta Serious Incident Response Team (ASIRT).ASIRT’s mandate is to investigate incidents or complaints involving serious injury or death of any person and matters of a serious or sensitive nature that may have resulted from the actions of a police officer.

We recently conducted two, one-day workshops in media relations ands crisis communications with ASIRT investigators and staff in Edmonton.In late July Jim was called by the Town of High River, Alberta, to assist with their post-flood communications. He says: “The devastation to the community was astounding and it was an amazing experience. I will be doing a couple of ‘lessons learned’ about my experiences.”Here are some photos:

Left to right: Operations Director, Ken McMullen; Senior Stanton Associate, Rod Stafford; Jim Stanton; Recovery Manager, Darwin Durnie. All four of us worked on the G8 when it was in Kananaskis, AB.
The ‘State of Local Emergency’ is still in effect for at least one more week. The roadside signs are great for getting out updated information to residents and travelers.
The new Sprung structure that will house the town facilities that were destroyed in the flood.
The interior of Evelyn’s Memory Lane Cafe, a real 1950′s style cafe with juke boxes, a model training running around the interior of the cafe and delicious milkshakes. It was badly damaged in the flood but is now fully operational.
High River - Recover, Restore, Bebuild
“Recover, restore, rebuild,” says it all.
The motto they are getting up on t-shirts, posters etc., around the community.
This is Saddlebrook, the temporary home for those displaced by the flood. It is anticipated that some folks could be here for a year or more.

 In June wildfires threatened the Town of Wabush in Labrador West. Residents were evacuated, many to nearby Labrador City, while firefighters battled the blaze and smoke.

Stanton - Town Hall
Outside Wabush Town Hall July 3rd. Fire was 27,000 HA but burning away from us

Stanton Associates had prepared emergency management plans for the area and a disaster exercise was carried out on May 27.Their training was well timed, as they were well-prepared for the real thing which happened less than a month later.See Blog for the story in “The Aurora”, the community newspaper.

Hot spots along the Trans Labrador Highway. These could flare up in a minute.
Here’s the fire when it was about 4 kilometers from our town.
Firebreak cut through forest by seven bulldozers in less than 24 hours to protect the town. It’s 2000 meters long and 600 meters wide.
State of Emergency announcement as carried on local cable station.
Wabush citizens evacuating their community. Notice the heavy smoke.

Bombardier air tanker dropping 1,600 lbs of water.
Cabin hit by water dropped from an air tanker.  The shed was crushed and moved it back about two meters. It’s dangerous for people to be in the area when the planes and helicopters are above.
Inspector Paula Walsh at the Trans Labrador Highway roadblock, getting ready to go up in the copter (behind) to survey the fire.
Ground Search and Rescue turning vehicles back at the blockade.
Yours truly as the Public Information Officer in the Wabush Emergency Operations Centrewith CAO and Mayor Baron. No I am not napping!

                           Jim Stanton and Cam Cathcart completed two one-day Media Workshops with the City of Vernon, BC.

Vernon City Hall
Cam Cathcart at Vernon City Hall
Cam at Vernon City Hall.
Cerificate of Achievement
Joanie Clary
Joanie Clary, City of Vernon Human Resources Coordinator

                        On June 21 last year Jim Stanton spoke at the World Conference on Disaster Management in Toronto.

Jim Stanton - WCDM
Jim Stanton at WCDM
10:30am > James Stanton: The Chilean mine rescue

               Coquitlam, BC:   Jim and Cam conducted a one-day crisis communications workshop, followed by a one-day media relation’s session.

RCMP Inspector in media scrum
Coquitlam RCMP community police officer in scrum.
Coquitlam RCMP community police officer in scrum.

           Whitehorse, YK:   Jim conducted two, one-day media relation’s workshops at the new Whitehorse Public Safety building.

Scrap metal firefighter
Scrap metal horse overlooks Whitehorse, YK
The city of Whitehorse has mandated that whenever a new building is constructed in the city, it must include some form of artwork by local artisans. This horse, made from scrap metal, overlooks the city.
Whitehorse city employee interview
Jim with a city of Whitehorse employee in a TV interview.

Sheet metal ravens

To Book A Workshop

    Bill Pasel